Team SPECIFIC SOLUTIONS: ​Marketing

Deliver your generated leads to sales reps without delay.

Bluebird’s patented lead management system assigns leads to the best sales rep available, eliminates tedious admin tasks and check-ins, provides lead-to-close management metrics.

Are you losing money on demand generation efforts because sales reps aren’t responding to your leads?

Bluebird can help.

Bluebird Dashboard

Get real time analytics.

Track performance across your network, making it easier to make data-backed decisions and continuously improve.
lead screen detail

The benefits of Bluebird's lead routing automation:

Advantages of Bluebird’s Lead Routing Automation for Marketers:

  1. Narrow AI-Driven Lead Routing: Optimize lead distribution to ensure marketing efforts reach the right audience, increasing engagement and conversion rates.

  2. Real-time Campaign Visibility: Obtain immediate insights into campaign performance, enabling quick adjustments and enhanced marketing effectiveness.

  3. CRM Data Integration: Integrate seamlessly with your CRM to maintain accurate and comprehensive customer data, improving targeting and personalization.

  4. Detailed Reporting & Dashboards: Utilize in-depth reports and customizable dashboards to track marketing performance, identify successful strategies, and make informed decisions to boost campaign ROI.

How Bluebird works for marketing teams.

Sales Velocity

Get your leads to your sales teams and partners fast

Process Automation

Save valuable time by optimizing and automating lead distribution processes

Pipeline Visibility

Know the state of every program, partner, and lead

Technology Adoption

Guaranteed user participation for your customized tech stack

How do you ensure every lead you geenrate is handled appropriately?

Lead management is a collaborative effort between your marketing and sales teams, crucial for maximizing lead conversion into paying customers.

As a marketer, you generate leads through various channels, such as website forms, social media ads, email campaigns, and events. Ensuring these qualified and engaged leads are effectively handled by the sales team or specific sales reps is vital. Leads are assigned based on criteria such as geography, industry, or product interest.

The key to maximizing ROI is to guarantee that the right leads reach the right sales rep every time. This process is influenced by your industry’s specifics, sales cycle, and organizational structure. By focusing on seamless lead handoff and clear communication with the sales team, you can enhance conversion rates and drive revenue growth.

Bluebird can help.

Who is Bluebird purpose-built for?

Sales Agent Managers

For the decision makers that need lead assignment velocity and real-time pipeline visibility

Demand Focused Brokers

For the demand generators that expect their leads are matched with their best sales rep available

Business Managers

For the revenue growth teams that strive for enablement tools and operational efficiency

How we AI.

The control you desire, augmented with AI and machine learning.

We believe in deploying lead management technologies that increase productivity and scalability while remaining transparent and configurable.

Pre-flight AI.

Generative AI to score and reorganize lead data.

Lead enrichment and pre-qualification scoring.

In-flight AI.

Patented narrow AI lead score and routing algorithm follows business rules you define.

On the fly agent performance based scoring.

Machine learning routing engine.

Agent-assist AI.

Post acceptance generative AI agent assistance tools.