INDUSTRY SPECIFIC SOLUTIONS: ​Manufacturing

Automate lead distribution to your partners and retailers nationwide.

Bluebird’s patented lead management system assigns leads to the best sales rep available, eliminates tedious admin tasks and check-ins, provides lead-to-close management metrics.
people inspecting manufacturing equipment

Is your company spending money on brand advertising that is not realized at the partner level?

Bluebird can help.

lead screen detail

Get real time analytics.

Track performance across your network, making it easier to make data-backed decisions and continuously improve.
Bluebird Dashboard

The benefits of Bluebird's lead routing automation:

How Bluebird works for manufacturing companies.

Sales Velocity

Get your leads to your sales teams and partners fast

Process Automation

Save valuable time by optimizing and automating lead distribution processes

Pipeline Visibility

Know the state of every program, partner, and lead

Technology Adoption

Guaranteed user participation for your customized tech stack

How does your channel network manage its leads?

Lead management is a collaborative effort between marketing and sales teams to maximize the chances of converting leads into paying customers.

Marketing generates leads through various channels such as website forms, social media ads, email campaigns, and events. The qualified and engaged leads are then assigned to the sales team or specific sales reps, based on criteria such as geography, industry, or product interest.

The trick to get the most return on your efforts is to get the right leads to the right sales rep every time. This strategy is impacted by your industry, sales cycle, and org structure.

Bluebird can help.

Who is Bluebird purpose-built for?

Partner Sales Managers

For the decision makers that need lead assignment velocity and real-time pipeline visibility

Brand Marketers

For the demand generators that expect their leads are matched with their best sales rep available

Business Ops Directors

For the revenue growth teams that strive for enablement tools and operational efficiency
mannington logo

Mannington Mills Flooring distributes 100% of its generated leads to its over 700 participating retailers across the U.S. providing sales visibility data for each one

How we AI.

The control you desire, augmented with AI and machine learning.

We believe in deploying lead management technologies that increase productivity and scalability while remaining transparent and configurable.

Pre-flight AI.

Generative AI to score and reorganize lead data.

Lead enrichment and pre-qualification scoring.

In-flight AI.

Patented narrow AI lead score and routing algorithm follows business rules you define.

On the fly agent performance based scoring.

Machine learning routing engine.

Agent-assist AI.

Post acceptance generative AI agent assistance tools.